Article: Introducing INBLUEM: The Art-form

Introducing INBLUEM: The Art-form

This summer, we invite you to step into a world of intentional beauty with INBLUEM: The Art-form. Born from a collaboration with poet and artist Tess Guinery and crafted in partnership with MAYDE, this capsule collection is more than just a range of products; it’s a celebration of what it means to bloom through every season.

To bloom is to say “yes” to life. It’s the courage to stretch, soften, and embrace the fullness of our own becoming. Every piece in this collection—whether it’s the tender words woven into the Flower Titty Tee, the strength of the Forager Tote, or the gentle embrace of the Evergreen Towel Set—was designed to hold you in these moments of growth.

With small-batch production and thoughtful design, INBLUEM: The Art-form is as unique as the journey you’re on. These are pieces to carry with you, to gift to others, and to treasure as companions through the season.

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Introducing INBLUEM: The Art-form

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